Wednesday, April 15, 2009

Great Outlook About Interactive Marketing

Found on Jacques Froissant's blog, Here is a great presentation about interactive marketing. It explains the great shift happening right now in the media landscape, with the Internet medium growing fast while TV and radios get less audience.

There are some great data and stats about the use of social media, and examples on how to use it. Also, I am totally agree with the 3.0 vision, the future of interactive marketing, with the use of mobile devices. I have talked a lot lately about that topic, but mobile media will become huge especially while using the web 2.0 capabilities.