A quick blog post about an interesting graph I found on Internet: whathappens online in 60 seconds. What is fascinating is to see the volume of interactions you have in the world thanks to social media. We have never been so interconnected. That also means it is much more difficult to control your image and/or your communication. In this world, it is important to master social media, to embrace the conversation, in order to be able to leverage it as a marketing tool, but also to manage potential crisis.
