Interesting websites

I wanted to let you know about two interesting websites we talked about today in class.

The first one, last fm, is a website proposing a free radio. But this radio adapts itself depending on the music you have on your computer. It brows all the music you have and give you content regarding your tastes . It proposes you a music style (80’s, hip hop for example), and adapts the artist list to the one you have on your computer, to help you out finding artists related to your music tastes. Then, when you click on a song, you can download it and buy it.

The second one is Tuneglue. This website is proposing you to type the name of an artist, and then, depending of the artist, to show you some other ones who have the same type of music. Then, whenever you feel comfortable with an artist, you just click on it, and it appears all the albums. You then just have to click on one of them to go on Amazon.com, and to purchase the album.

Those two examples show well how technology can bring customer personnalized content, and then created equity.